GenZ Team

We believe in changing how the traditional cap table looks by bringing GenZs to the conversation.

Many brands are preparing for the next generation of consumers. Few are bringing GenZs into decision-making and where GenZ voices really matter. Our council of GenZ investors and advisors is a game-changer.

icymi: why genz matters


BofA said Gen Z’s economic power was the fastest growing across all generational cohorts. This generation’s income is expected to increase fivefold by 2030 to $33 trillion as they enter the workplace, accounting for over a quarter of global income and then surpassing millennials’ income by 2031. (source)

“The Great Wealth Transfer,” from older cohorts will add to Gen Z’s consumer power, the report said, with baby boomers and the silent generation in the U.S. alone currently sitting on $78 trillion of wealth. (source)

Nine out of 10 Gen Z-ers live in emerging markets. It is more important than ever to consider the global, rather than regional consumer, and sometimes implement a global GTM strategy. (source)

the genz council


Classic VC's GenZ Council is available for beta testing, formal or informal advice, consulting, or research projects for any of our portfolio companies. Some are VCs or active angels, some are founders and operators, and some are aspiring to be more involved in the industry. Regardless, their advice have guided us to where we are today - council members join in on investment due diligence, and before every wire, we take the memo to our council for final approval.

Last Updated: 2021/11/26